The finery - jewelry, diamond engagement rings, eternity rings

Date: 28.02.2008-02.03.2008
Place: China

International Gold, Jewelry and Gem Fair is Chinese international exhibition of gold, gems and jewelry. China International Gold, Jewelry and Gem Fair, taking place in the Chinese city of Shenchzhen, annually gives jewelers and experts on gems and jewelry a unique opportunity to meet, conclude favorable business agreements and to distribute its production.

China International Gold, Jewelry and Gem Fair 2007 was prosperous among both foreign, and Chinese exhibitors and buyers. In comparison with 2006 the amount of exhibitors of an exhibition has grown by 25 %, and visitors - by 86 %. In 2008 visitors will have an opportunity to see platinum and silver ornaments, pearls, brilliants, and also watches, coins, plates and dishes and other jewelry. Also visitors can get to know the newest equipment used in the jeweler industry.

The history of trading house Swarovski began from small family business in Austria, in 1895. For some decades workshops have turned into the international enterprise. Today Swarovski has distributorships in 150 countries of the world and about hundred firm shops all over the world.

The prices for statuettes are fluctuating from 30 to 600 dollars, depending on their age. After the production of the limited edition, the firm destroys the documentation and even the equipment used for the creation of statuettes, that nobody and never could come nearer to a solution of Swarovski crystals.

Now the company is the world leader in manufacture of the ground crystal. Crystal precious crystals are used today in manufacture of fashionable clothes, ornaments, lamps and cosmetic industry. It is one of the biggest and successful Austrian companies with the extensive international market of various goods.

Today the sphere of crystals’ application is very wide: from furniture handles to sparkling chandeliers. It is also cameras, violins, grand pianos, cellular telephones and many other things.

Tiffany is not just a jeweler brand, but a lifestyle and peculiar type of a female nature.

Among other things Tiffany and Co creates silverware, clocks from precious metals, powder boxes, frames for photos and other accessories.

The name of this trading house was given by Charles Lewis Tiffany who in 1837 in New York has opened his department store of the office supplies and fancy goods. In 30 years at a world fair in Paris Tiffany & Co became the first American company which received a special award for excellent quality of silverware. After that the company receives numerous prizes at world trading exhibitions for the jewelry and silverware.

Only the best world’s designers have always worked in Tiffany & Co. Recently the leading designers are Paloma Picasso, the younger daughter of the well-known artist, Jean Shlumbmerger and Els Peretty. Works of these masters are well-known for surprisingly smooth contours.

Admirers of Tiffany’s jewelry have used to be members of aristocratic families in Europe, the first richmen of the world and Hollywood stars.

Work above each model consists of several stages and begins with the color full-scale sketch of a product in several foreshortenings. Then a product is modeled from a green wax. «At this stage are shown the unique style and skill of Cartier’s jewelers, as the adornment gets its unique appearance», - says the artist of Cartier House Sirill Konrad. At the final stage the model is founded from metal.

Horology has brought the special glory to the jeweler house. Cartier and then favorite of the Russian court Faberge began serious struggle for the crowned clients. Owing to the support of the princess Maria Pavlovna the French jeweler was allowed to open the firm salon in Petersburg. For the visitors it had been opened only twice a year - for the Christmas and Easter.

Watches from Cartier –are the eternal classics combining grace of the French design and accuracy of the Swiss mechanisms. Exclusive watch models are decorated with brilliants and sapphires - favorite Cartier’s gems - and cost on average 25-30 thousand dollars. Cartier’s watches and jewelry can be bought in boutiques or by auctions.

Jeweler’s art, as any other art, has its legends. We are going to tell about three jeweler houses which have become canonical in the luxury world.

Cartier has become a kind of royal style’s standard in jeweler’s art. This legendary jeweler house does not require advertising: Cartier accessories are 160 years old. To wear jewelry from Cartier is not just prestigious, it is a sign of a belonging to haut monde.

In the beginning - middle of the XX century Cartier created the accessories, which has become his business card. At first he has created long hanging ear-rings for fashionable then short hairstyles. Then Louie Cartier, the grandson of the founder, created watches on a leather wristlet, and in 1924 - a cult ring from three rings of white and yellow gold. This idea is still popular - in ear-rings, clips, bracelets and handbags. And in 1948 in accessories of firm has appeared the panther, which has become the picture mark of the jeweler house.

Smart platinum brooch, as the majestic wild cat enchased with brilliants and a sapphire in weight of 152 carats, has been got by duke and duchess of Windsor. And some years ago has appeared the whole collection of jewelry with panthers - La Panthere de Cartier: rings from white gold, decorated with brilliants and onyx, rings from yellow gold with a black varnish insert, ring-shaped ear-rings with gold and diamond stripes.

It is unknown for certain, when the first gold chains have appeared, but already in ancient Egypt gold chains were used by aristocracy as an adornment.

Chains at all times were signs of elite and privileges. In the Ancient Rome they were a kind of attribute to the certain class: chains from gold were allowed to wear only aristocrats, and common townspeople wore silver chains. In Europe only upper ten and rich tradespeople can buy a gold chain, and only representatives of clergy and members of knightly orders had the right to wear massive chains from gold.

Nowadays original jewelry - various chains - became widely available. They are with pleasure worn by men and women. They are called to beautify the man, to show his taste and nobleness and to emphasize a woman’s neck. Chains are permanent attribute of an individual image.

Last years’ fashion does not get tired to amaze with an amazing variety of design novelties. It is difficult not to lose the head before the dazzling magnificence of jeweler boutiques’ show-windows. And still, you will not be mistaken having preferred classical samples - in fact they have withstood the test of time. Among them there are chains (at times of absolutely inconceivable wicker-work), once offered Coco Chanel. Together with well-known suits they keep their popularity to present day.

The aspiration of luxury’s consumers to possess the most hi-tech things is quite explicable. Now it is not enough to a rich person to have an antiques collection.

Soon judges of jewelry will have an opportunity to fill up the collection with very unusual exhibit. In the USA they have started to make jewelry using artificial photon crystals. They look as the true diamonds, but at that play brightly with all colors of a rainbow. Certainly, this artificial shine can confuse some people. Besides you will not explain to everyone, that you wear a hi-tech ornament which costs fabulous money. But the true connoisseurs will understand at once: this ornament is very unusual.

Not only appearance, but also technology of their manufacture is unusual. Lightsmyth Technologies have already for some years experiments with photon crystals. Such crystals’ perspective field of application - fiber-optic technologies. But it appeared, if to do them from a banal silica, stones start to play very beautifully.

Very soon Lightsmyth Technologies promises to replace an initial material from silica with sapphires. Then crystals will start to sparkle even more brightly.

Unusual ornaments can be ordered already now. The manufacturer informs on the price, that it will not be low. Purchase, of course, is unusual and a little bit extreme.